01
Agency frustration
Public posts about in house limitations, missed launches, or brand inconsistency that signal a readiness to bring in outside expertise.
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B2B industry
Find the marketing leaders who are ready to hire an agency.
Most agencies win new business through referrals. WhoEngine gives you a second channel: finding the CMOs, VPs of Marketing, and Heads of Digital who are actively evaluating agencies, before they ever post an RFP.
Who you will find
The people worth a conversation.
- CMOs at Series B companies who have outgrown their in house creative team
- VPs of Marketing who recently joined a company and are resetting their agency relationships
- Heads of Digital at PE-backed consumer brands scaling their paid and organic channels
- Founders of fast growing companies whose marketing team cannot keep pace with growth
Signals
Signals WhoEngine reads
02
Leadership change
A new CMO or VP of Marketing hire who has not yet locked in agency relationships and is actively building their vendor stack.
03
Budget signal
Company headcount growth without a proportional senior marketing team, suggesting budget is going to agencies rather than full-time hires.
04
Content gaps
Declining publishing cadence or quality on company channels, a reliable leading indicator of in house capacity strain.
With WhoEngine
How WhoEngine helps
WhoEngine reads hiring patterns, LinkedIn writing, and company announcements to surface the marketing leaders most likely to be evaluating an agency relationship right now, each with the evidence that places them in market.
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Try a search for your industry.
We prefilled a sample search tailored to marketing agencies. Run it to see a ranked preview, with the reason each person fits.
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